FMCG &
E-Commerce Website Design & Marketing for Retail and FMCG Brands
In retail, every extra click between a shopper and checkout costs you sales. Gritcode Studios designs high-converting online stores and runs the performance marketing that keeps them busy — for direct-to-consumer brands, FMCG companies, retailers and wholesalers selling online.
E-Commerce Problems We Fix
- High traffic but low conversion rates
- Abandoned carts and a slow, confusing checkout
- Rising ad costs with unclear return on ad spend
- Product pages that don't rank on Google
- Customers who buy once and never come back
Our Retail & E-Commerce Services
Shopify & WooCommerce store design
Custom themes built for speed, mobile shopping and conversion.
Product page optimisation
Photography direction, copy, reviews and upsells that lift average order value.
Checkout and CRO
Fewer steps, more payment options and A/B testing to cut cart abandonment.
E-commerce SEO
Category and product optimisation, schema and site structure that rank.
Shopping & Performance Max ads
Google Shopping, Meta catalogue and retargeting campaigns tracked to ROAS.
Product launches
Teaser campaigns, landing pages and influencer seeding for new products.
Email & retention
Abandoned-cart, post-purchase and win-back flows in Klaviyo or similar tools.
Marketplace support
Amazon listing optimisation and brand store design.
Must-Have Features for an Online Store
Fast-loading product pages with zoomable images and video
Clear pricing, shipping costs and delivery times
Reviews and ratings on every product
One-page or express checkout (Shop Pay, Apple Pay, Google Pay)
Smart search and filters
Related products and bundles to increase order value
Why Retail Brands Choose Gritcode Studios
We treat your store as a sales engine, not a brochure. Design, development, ads and email are handled by one team working from the same numbers — conversion rate, average order value and return on ad spend — so every change is tied to revenue.
E-Commerce
Shopify suits most brands that want simplicity and reliability; WooCommerce suits businesses needing more customisation on WordPress. We'll recommend the best fit after a short call.
Yes. We migrate products, customers and orders, and set up redirects so your rankings carry over.
By revenue, return on ad spend, conversion rate, average order value and customer lifetime value — reported monthly.
Related
Web Design
Custom, mobile-first websites built on modern code — fast, secure, easy to update and structured to rank on Google and turn visitors into leads.
Learn More. about Web DesignPPC Advertising
Google Ads and Meta Ads campaigns managed for a lower cost per lead, with clear tracking so you see exactly what every dollar returns.
Learn More. about PPC AdvertisingSEO
Technical, on-page, local and content SEO that moves you up the rankings and brings in customers who are already searching for you.
Learn More. about SEO
